Islandelights Music Blog, Hawaii USA

gregarious tidings of life's passion

Twitter – the New Venue for Artists & Entertainers

Islandelights Music Official Moniker

Cruising the sunny skies of Twitter just may be the magic touch for many of the talented people out there trying to get connected with their audience.

Twitter is one of the few social networks that make this proposition a potential reality and it’s a simple and straight forward means of making friends on-line and networking.

It is unclear just how well this may or may not work but it certainly Twitter will increase one’s internet visibility if implemented properly. A basic word of caution is to avoid spamming and adhere to Twitter’s Terms of Use. A good source I found for the ‘Rules of the Road’ is; http://tweetspinner.com/follower-churn. This is straight forward advice that can help keep you in  good standing with the powers that be in Twitter land.

One of the newer trends in on-line promotions is CROWD FUNDING –  This new phenomenon is about three years old now designed to raise funding on-line to promote your creative project.  Besides creative projects like movies and music, it has exploded into other areas of entrepreneurial pursuits such as company ‘startups’ with a good idea or product with some level of initial track record of success.

Inc.com Magazine published an informative article in it’s November 2011 edition titled Comparison Of Crowdfunding Websites. http://www.inc.com/magazine/201111/comparison-of-crowdfunding-websites.html that states, “Artists, filmmakers, and musicians flock to sites like Kickstarter to raise cash for their projects. Now, entrepreneurs are getting into the game”.

In short – these Crowdfunding websites now offer a variety of platforms and generally take a small percentage of the funds actually raised on-line – like 5% or so.

If you are a band, a songwriter-artist, or filmmaker this may be something for you to investigate. Be sure to read all the details and the fine print of each web site and decide for yourself.

Personally I have mixed feelings about the vast number of on-line music promotional web sites that are literally making millions of dollars on struggling artists hopes and dreams.  That’s not to say that they don’t serve a vital need and I’m not pointing fingers at a particular one – but they are not hard to find. Some of the original players in the on-line promotional  arena were companies like Orchard and Music Taxi that purported to place songs or music for film and TV or promote an artist or band who’s seeking a recording contract with a major (or minor) label – I’m not sure where any of them stand in the reality of today’s playing field as literally dozens of companies have jumped into the business of on-line music artist promotion and on-line radio platforms.

Twitter, on the other hand offers anyone and everyone essentially they same level playing field to gain mass exposure to a potential two hundred million Tweeters and find their nitch audience, and it is basically free if you play by the Twitter published rules and regulations.

There’s more to this as well as you’ll undoubtedly run across many people and companies who will claim to help ‘find you followers’ with their APP or by some fee they personally charge. I saw one individual with over 80,000 followers offer to Tweet your Twitter name for a  $5.00 dollar fee per Tweet. Again, beware that you don’t violate Twitter’s User Policy. https://support.twitter.com/articles/18311-the-twitter-rules#


Wishing you Rainbows, Resilience, & Longevity

Tomy Gunn

About me

April 26, 2012 Posted by | Uncategorized | Leave a comment

Liars range from respected politicians to basic scum bags

Cover art image - Tomy Gunn Islandelights

LIES is scheduled for release April 21st 2012

The new song release titled LIES is an upbeat rock reggae-pop jam written& performed by island singer-songwriter, Tomy Gunn and dedicated to all who have been played for a fool by someone who they cared about.

I’d personally would like to believe that most people are honest are forthright in the things they say & do – but of course some people will tell you anything when it comes to love or money.
The old saying goes “what goes around comes around”, so you can rest assured that who ever played you for a fool will ultimately reap their karma. 

There are many levels of manipulative liars in this life ranging from the most respected politicians to the lowest level scum bags and those who fit in between the lines. The lesson here is ‘respect yourself and move on to higher ground’ and those good people you cross paths with will respect you for who you really are 🙂  

I’ve been a busy boy in the recording studio finishing this new song, ‘LIES’. We’ve all known at least one big liar who talks the talk but ends up to be blowing a lot of smoke in your ear. Well hark, ‘LIES’ is dedicated to all of you who are officially ‘free to cruise & free to choose’. ‘LIES’ is slated for release on iTunes April 21st – the new moon and a good time for ‘planting new seeds’;

“Although things around you may not seem perfect, there is a sensual beauty to the situation. Flow with it! Move to the rhythms of nature and your heart. They are one!” – unknown –
There is a preview MP3 clip on my Official Web Site’ http://www.islandelights.com  . . . and  YES, I do believe in the universe and the laws of nature – so don’t fret about LIES . . .  flow with it like the rhythms of nature 🙂  
Hope you like the song and please pass it on through your social networks and take heed in the message to all – dance – trance – romance – and take another chance! Life’s too short – Live & Love – enjoy today!
 

yours truly,

Tomy Gunn
Bali Lau Entertainment Media – Islandelights Music

song preview link: http://bit.ly/Inw6wM

lyrics: Lies by Tomy Gunn

– LIES –
Won’t let nobody play a game on me
been there done that, won’t let it be
what goes round comes back in the end
never knowing where the fortune wheel ends

free to choose, free to cruise
climbing a mountain, cross over the sea
soaring through the heavens like a shooting star
my spirit is free.

Not play’n a game not fooling around
got my feet on the ground head in the clouds
not play’n a game not fooling around
look into my eyes, don’t tell me no lies . . .

Now I won’t take love too seriously
when the moment takes my breath away
words of wisdom, voice of experience
love is only crazy,
when we make the same mistakes

free to choose, free to cruise
climbing a mountain, cross over the sea
soaring through the heavens like a shooting star
my spirit is free.

Not play’n a game not fooling around
got my feet on the ground head in the clouds
not play’n a game not fooling around
look into my eyes, don’t tell me no lies . . .

Makes no sense one way or the other
the story keeps changing from one day to another
no good reason for the things you says and do
it only makes a big liar out of you . . .

April 16, 2012 Posted by | Uncategorized | , , , , , , , , , | Leave a comment

New Music Promotion – how to get mass exposure

Indie Woreld Radio

Indie World Radio
sponsored by Bali Lau Entertainment Media & Islandelights Music

Gregarious tidings of life’s passion – to all fellow struggling music  artists.

My, how time flies when we’re having so much fun – It’s been nearly seven years since digital downloads started to really happen.  I refer to JJ Coo’s rant at http://islandelights.blogspot.com/ circa 2005.

Prior to that – people actually did sell their physical CD’s in various places to some degree including me. With sites like iTunes and Amazon – you still can sell your CD in digital format or physical CD’s  although the greatest challenge remains to be ‘getting seen & heard’, especially on iTunes & Amazon with thousands of products to wade through.

Funny how the record business has evolved to all these on-line sites making big bucks – yet the most of the artists out there are still digging dirt and eating worms (figuratively speaking, that is).

What they (the on-line entrepreneurs) do successfully is charge us each a basic fee to ‘get listed’ in their on-line store. One of the pioneers of this format was Derek Sivers who is in my opinion a pretty decent and fair guy. I signed up with CD Baby back in the beginning and still respect the way they treat the artists. A lot more so than some of the corporate giants I need not name. BUT – they too have grown into a mega corp and it’s difficult to be featured or get a write up/review.

Notwithstanding, I am still personally in favor of most of the various on-line opportunities out there, although most of us artists simply get lost in the shuffle – even if you have great music on iTunes, Amazon, and the newer ones like Google’s Android for mobile, if people don’t know about you – you’re essentially out a luck to get seen & heard.

So, I must refer back to the early film industry  and look at the history of what artists did.

United Artists officially began on February 5, 1919 formed by Douglas Fairbanks, D. W. Griffith. Mary Pickford, and Charles Chaplin. The idea for the venture originated with Fairbanks, Chaplin, Pickford, and cowboy star William S. Hart.  The original terms called for Pickford, Fairbanks, Griffith and Chaplin to produce five pictures each year.  But by the time the company got under way in 1920-1921,  feature-films were becoming more expensive and more polished;  running times had expanded to around ninety minutes. It was soon clear that times had changed and no one could produce and star in five films a year. The story goes on much further and United Artists certainly had it’s share of problems along the way – but also had some amazing successes that are applicable in today’s fragmented music market. The basic concept of pooling resources is in my opinion a worthy mechanism to explore. UA eventually became a public stock corporation and made some real success along the way.

According to Google Analytics – over six million people search globally for new music every month.  So, the $64,000 question is… “How do I get seen & heard”

basic answer: strategic marketing.

I invite you to respond and exchange dialog & ideas as I truly believe that a select group of “united artists” can prevail and reach our audiences.

many cheers

Tomy Gunn, artist-writer-producer
contact@islandelights.com

April 1, 2012 Posted by | Uncategorized | Leave a comment

Islandelights Forum

Bali Lau Entertainment Media Group, Hawaii USA. Send us your bio, MP3 and/or Press Kit – We’re interested to learn about the new artists who want  make a difference in the status quo!

 

April 1, 2012 Posted by | Uncategorized | 1 Comment